It’s only fitting that I spent my Valentine’s Day with Rossano Ferretti because he truly loves his craft.
The master stylist, although he’s rather under the radar in the U.S., is arguably the world’s most exclusive hairdresser. To give you an idea of his prestige, Rossano’s clientele includes a certain Royal Duchess and her sister… along with a slew of Hollywood A-listers like Jennifer Lawrence, Angelina Jolie, and Sophia Loren. As one of the most coveted hairdressers, Rossano cuts hair for only a select group of loyal clients from around the world. One of his newest clients? Me!
Rossano is renowned for creating “The Method,” a signature beauty concept that works to maximize the individual beauty of each individual client; cutting the hair so it falls naturally and effortlessly around one’s face.
“I’m against trends. To sell trends is easy,” Rossano told me at the brand’s New York Flagship on Madison Ave. “To personalize beauty is the real matter.”
His signature concept has rendered him one of the most respected names in beauty on a global scale. Having spent years on end refining his unique philosophy and technique, The Method is considered revolutionary not only by his loyal clients who swear by it, but also by beauty aficionados and the hair industry worldwide.
I was fortunate enough to experience this mastery first hand on Rossano’s recent trip to New York during fashion week. I can personally attest that this man truly knows what he’s talking about.
His haircuts are almost like a dance, like a fluid full rotation of the body rather than just a chop of the scissors. The haircutting shears are just an extension of his hand during the dance used to carve a unique shape. He does not use traditional geometric partings, but cuts in a more organic way, paying close attention to the way the hair naturally falls. It was really fascinating and like nothing I’ve experienced before. I was actually quite stunned at his ability to take away so much hair while creating the illusion that I actually have more.
“I’m known for inventing the ‘invisible haircut,'” he said. “Women will come to us with chopped hair or a classic bob and when we cut their hair, they say, ‘Finally, I am free. Before I just had a haircut, but now I truly feel beautiful.’ There is a big different between cutting someone’s hair and making them feel beautiful.”
Mission accomplished. I walked out of there feeling completely transformed – more beautiful and confident than I can remember feeling in a long time. At Rossano’s suggestion, I also changed up my color at the salon with the help of master colorist Miranda Shaffer. She toned down some of the orange and pink tones I had left in my hair and created more of a warm, rich auburn rather than the bright pinky-red I’ve been sporting recently. I love it.
I highly recommend a visit to a Rossano Ferretti Hairspa. And if you don’t live in New York, don’t worry! Rossano has over 20 namesake salons around the globe in locations including London, Paris, Beverly Hills, Rome, Beijing and Milan. Now I want to visit them all!
[Disclosure: I received complimentary services for this post, but that in no way alters my opinion of the experience.]