My New Voices of Beauty Experience

pg-nvob What an incredible ride it has been since my New Voices of Beauty journey began back in October at LuckyFABB East!

This is my last official post as one of Lucky magazine and P&G Beauty’s New Voices of Beauty, but I will forever be a cheerleader for COVERGIRL, Olay, Pantene, and Secret. In fact, I always have been, even before I received a fancy title.

Literally the first cosmetic product I ever purchased was by COVERGIRL, so the fact that I was named an honorary blogger and an official ambassador for the brand still blows my mind. I’ve been practicing “Easy, breezy, beautiful,” in the mirror since I was like 12. So, it just made sense to me to apply to audition for the New Voices of Beauty when the opportunity popped up nearly nine months ago.

I’ll never forget sitting in my Manhattan hotel room when I received the official “You’ve been selected to audition for the New Voices of Beauty tomorrow!” email. SO much has happened since then… and I will be forever grateful for this experience. Prepare to take a walk down memory lane and see some of my favorite moments below…

The audition

NVB1 What a day that was! I don’t think I’ve ever been so nervous in my life. Thirty of us were selected to audition… and it was pretty intense. If you’d like to see how I did, you can check out my video below:

Fun fact: Anna Wintour walked by our group when we were sitting outside of the casting room. Of course I was too busy Instagramming about my interview to realize it was her. Classic.

The voting process

NVB2 When I found out that I was selected as one of eight finalists in November I was so stoked! I was also overwhelmed with the response from my amazing readers and friends who voted their hearts out for me until December. Thank you all again so much from the bottom of my heart. I couldn’t have done this without you!

Winner announcement

nvb4 #BestDayEver. Seriously. Even then I don’t think I realized how many amazing things were in store for me at that point though!

The challenges

nvb3 One of my favorite aspects of this campaign was being prompted to write about these products that I already know and love! I had a blast dishing out tips and sharing my favorite P&G products.

The New York trip and video shoot

photo This trip was absolutely amazing. (Click here for the full recap.) My favorite part? Filming this video! (Oh, and seeing snow for the first time, too. That was pretty cool.)

LuckyFABB West

IMG_8629 Just when I thought my jet-setting days were calming down a bit, we were invited to LuckyFABB West in Los Angeles to represent the New Voices of Beauty. We had way too much fun.


The June/July issue of Lucky

A couple weeks ago, I flipped open my new issue of Lucky to find this:


It was a total surprise. Never in a million years did I think that I would ever share magazine page space with Nicole Richie and Coco Rocha, but I’ll take it!

Not to turn all sappy here, but this wasn’t just about glossy pages, luxurious trips, and free swag. I truly loved working with the Lucky team, the gals at P&G Beauty, and of course, my fellow New Voices of Beauty. Amy, Naty, and Nikki are an absolute blast and I’m thrilled that I got to share this experience with them. I’m going to stop now before I cry.

Thank you all for tagging along with me on this journey. It’s one that I’ll never forget! #NVBforever.

[Disclosure: This post was sponsored by Procter & Gamble and Lucky magazine, but all opinions and ideas are my own.]

My LuckyFABB West Recap


Things have been crazy since I returned from my whirlwind trip to California! Shame on me for taking 8 million years (or two weeks, give or take) to get this post up, but better late than never, right?  If you follow me on Instagram, I’m sure you noticed that I had a pretty epic time at Lucky Magazine’s Fashion and Beauty Blogger Conference.

In case you missed it, here’s the Cliff’s Notes version of what lead me to LuckyFABB West:

  1. I attended LuckyFABB East in October in NYC.
  2. While I was there, I was selected to audition for Lucky Magazine’s New Voices of Beauty.
  3. They picked me as a finalist in December.
  4. You guys voted your faces off and helped me win one of the four top spots!
  5. Lucky flew me to NYC to shoot a New Voices of Beauty video in January.
  6. Lucky sent me to LuckyFABB West earlier this month to share my experience with the other LuckyFABBers!
  7. Full circle FABB happiness.

So, that’s how I got there. And now, here’s what I did…

After checking into the fabulous SLS Beverly Hills Hotel, the first pre-FABB soiree I attended was the “Good Taste Inspires” event hosted by Wendy’s at Blow Me Away Blow Dry Bar.

As usual, I went rogue and used the Wendy’s logo as style inspiration instead of selecting one from the menu. My stylist Heidi was AWESOME and all for it! She gave me faux bangs to match the cartoon and we coined the term #GlamourPigtails. I had way too much fun channeling my inner Wendy’s girl.




I also learned about the style contest Wendy’s is currently running in partnership with awesome fashion inspiration site Polyvore. (More on that later!)

After finishing my Wendy’s Asian Cashew Chicken Salad (which was super tasty, by the way), I headed to an evening of Hollywood glamour with SexyHair at Duplex on Third. It was chic to death in there. Fell in LOVE with the venue and had an absolute blast. Oldies played in the background and quotes by Marilyn Monroe, the face of SexyHair, were displayed everywhere. Oh, and the signature cocktail was a raspberry infused vodka lemonade concoction called “The Bombshell.” Love.


SexyHair Master Artist Nadirah Volpe styled me up with some serious old Hollywood waves using the new SexyHair Get Layered Flash Dry Thickening Spray.


I am obsessed with how it came out! There was a serious Veronica Lake situation going on. Apparently SexyHair liked how it came out too because I won their #SexyIsForever photo contest from that night! I’m currently sitting on about a year’s worth of their products that I will blog more about soon. 😉


I was also reunited with my fellow New Voices of Beauty! We had a moment.


The next day I was up early for the main event! I ate the cutest breakfast ever.


Then had a spaz when I opened the official Lucky FABB Agenda and saw my name!


Spazzed again when I saw Nicole Richie’s hair in person. Lavender envy ensued.

Nicole Richie 3

She gabbed about her House of Harlow 1960 line, that Givenchy blazer, what she grows in her garden, and her love of fanny packs. So adorable.

My fav takeaway from Nicole Richie though was what she had to say about having it all. “You can’t expect to do 100%, 100% of the time,” she said. “It’s not about living up to everyone else’s expectations, it’s about doing what you can do.”

Preach, sister.

Some of my other fav quotes from the speakers at FABB:

  • “Don’t act like you’ve arrived when you’re only just getting the invitation.” – Sophia Amoruso, CEO of Nasty Gal
  • “You have to hard wire yourself to be positive. Choose happiness.” – Eva Chen, Lucky Magazine Editor in Chief
  • “‘What’s the trend you’re most looking forward to?’ Just wear clothes!” – Model Coco Rocha

I also LOVED the breakout sessions I attended, but I was especially impressed with the #InstaBeautyIRL Beauty Session sponsored by my friends at P&G Beauty! Badass makeup artist Kirin Bhatty demonstrated how to recreate certain Instagram filters in real life by using products from CoverGirl, Olay, Pantene, and Secret. She used me as a model and demonstrated how to Mayfair me up using the awesome CoverGirl truMagic bronzer. It was awesome.


After day one of the conference, I met up with the Lucky mag and P&G Beauty girls for a #MMM. (Madatory Margarita Meeting.) We all drank delicious jasmine margaritas and toasted to another exciting New Voices of Beauty Adventure.


We also chatted about the next day’s main event… Networking Brunch!


Brunch attendees were greeted with giant posters of our faces and the official NVB video on repeat on a big screen tv. It was hilarious, but pretty awesome too.

During brunch, the New Voices of Beauty were interviewed…


Good times ensued.


And then we all laughed, ate, connected with brands, made new blogger friends, and fangirled over Eva Chen.


After brunch we collected some serious swag (more on that later!) and then headed to another fab event at the spa at the SLS. I learned a ton of fun tips on how to incorporate honey into your beauty routine!

After that, I caused trouble in the bathroom with some beauties, hit one more event with my app designing friends at DWNLD Media, and drank way too much wine before flying home and losing my luggage upon my return to Florida.

Even with that, the trip was amaaaazing. I might still be catching up on sleep.

Thank you again to all of you, my readers, because I would not have been able to have this awesome experience without your support. I learned a ton and had a blast. Feeling very thankful. I can’t wait to share more of the products, tips, and tricks I discovered on my trip soon! xoxo

New Voices of Beauty Update


So many amazing things have been happening in New Voices of Beauty land.

If you missed all of my squealing on my social channels, the infamous video we shot with Lucky Magazine and P&G Beauty was released last week! Check it out:

As if that wasn’t exciting enough, my friends at Lucky also included me in their roundup of bloggers you should start reading now!


Have I mentioned recently how much I love Lucky Magazine?

In other exciting news, the New Voices of Beauty along with P&G Beauty will be hosting an epic Twitter party soon. Join us beginning 7 p.m. on Thursday as we dish our spring beauty must haves! Follow me, Nikki, Naty, Amy, P&G Beauty, and Lucky Magazine to get in on the action. Our official hashtag is #SB14Beauty. Use it! I love Twitter and I love parties, so I’m stoked. See you then! 🙂

Grammy Inspired Glamour #IRL with CoverGirl, Olay, Pantene and Secret

On the Grammy’s Red Carpet last weekend, Katy Perry told Ryan Seacrest, “Everybody asks me, ‘Oh, when did you feel like you made it?’ And I was like, ‘Oh, when CoverGirl called me up and said, ‘Hey, do you want to be a CoverGirl?'”

Obviously, I loved hearing this, especially since it involves two of my favorite icons in the beauty industry – CoverGirl and Katy Perry. I think she is stunning and I totally wish I looked like her #IRL (in real life!). Since that’s not exactly possible, I’ll have to just use her killer fashion sense and fun beauty looks for inspiration.

I think she always looks awesome, whether she’s wearing a Kimono or a crazy Smurf dress, but the look that sticks out in my mind the most is the makeup she wore on the Grammy’s red carpet a few years back: ed9ae49c8d3d11e39e23126c93c6dca1_7

I love her “go big or go home” attitude that she embraces in her music and also in her daring fashion/beauty choices. This bold color palette made a definite statement. The hues are pulled from hints of the tones found in the iridescent rhinestones on her dress without being overtly matchy-matchy. I love to channel Katy’s red carpet beauty boldness regardless of the kind of event I’m going to. I really think it’s all in the way you carry yourself. If you own it, you can totally wear this color combo anywhere.

Here are the steps I took to get this look:

  • I started by cleansing my hair with Pantene Pro-V’s Damage Detox Deep Cleanse Purifying Shampoo. It removes buildup from chemically treated hair to promote natural shine – exactly what I need to channel Katy’s shiny locks! I then blew my hair out and added a few soft curls with a curling iron.
  • To prep my skin before makeup application I applied Olay Regenerist Luminous Tone Perfecting Cream. This moisturizing, perfecting cream instantly brightens and smoothes skin, while reducing the appearance of dark spots.
  • To sculpt my cheekbones, I used CoverGirl Instant Cheekbones in Purely Plum. This compact contains three coordinated shades that make creating natural looking contour a snap.
  • For the eyeshadow, I applied a thin layer of Ice Queen CoverGirl Bombshell Shineshadow all over my lid from lashline to brow bone. It multitasks as an eyeshadow primer while reflective pigments intensify the shimmer of the eyeshadows I layered over it. I used a sweep of CoverGirl’s Flamed Out Shadow Pot in Blazing Purple on the top lid, and the same shadow in Lime Light underneath my lower lash line.
  • To really open up the eye and add drama, I used CoverGirl Bombshell Volume by LashBlast Mascara. This entirely new mascara experience, unlike any other two-step offering available, features a first-of-its-kind Boost System that has two brushes and two formulas for mega volume and dramatic intensity. Step one loads on the volume with a big brush and mega-volumizing formula to thicken lashes. Step two seals the look with a dark, smooth finish.
  • To create a pink pout like Katy’s, I used CoverGirl lipstick in Bombshell Explosion topped with a swipe of CoverGirl Smoochies Lip Balm in C U L8 R, to give it a little bit of a frosted effect.
  • Finally, I applied Secret Destinations Collection deodorant in Hawaii Citrus Breeze – my new favorite scent! It keeps me feeling (and smelling!) fabulous – especially at special events when I’m running around greeting a bunch of people!

[Disclosure: This post was sponsored by Procter & Gamble and Lucky Magazine, but all opinions and ideas are my own.]

My New Voices of Beauty Trip Recap


As you may have heard, I was selected as one of Lucky Magazine and Procter & Gamble’s New Voices of Beauty! This means I’m an honorary blogger for awesome P&G brands including COVERGIRL, Olay, Pantene and Secret! I heard the official word in December and have been looking forward to this adventure ever since.

Thanks to the over 10,000 votes you all contributed to help me win this contest, I got to travel back to my favorite city (I’m sure by now you all know which one that is!) for a weekend full of exclusive New Voices of Beauty experiences including meetings with Lucky editors and P&G Beauty representatives, and a “Day in the Life of the New Voices of Beauty” video shoot.


I arrived Saturday to the BEAUTIFUL Dream Downtown hotel in Manhattan.


I was welcomed with a Lucky bag packed with awesome goodies that I will be blogging about soon.


There were literally martinis and mascara waiting for me when I got there.


And free Champagne, too!

(Check out the view from my window, will ya?!)


The next morning I went out to brunch with the ladies of Lucky and P&G, along with my fellow NVBs Naty, Nikki, and Amy. We ate at The Mercer Kitchen in Soho and were greeted at the table with a directory of the best places to shop in the area! After brunch, it only made sense to go shopping.


We hit Topshop for a little personal shopping session. And more Champagne.


Monday was our big “Day in the Life” video shoot. We kicked off the styling process with nails by Miss Pop, hair by Kristen Ruggiero, and makeup by Stefanie Syat of Pre-Dame.


Stefanie and Miss Pop both pulled bright colors from my statement necklace for accent colors to use in my beauty look. Stefanie lined my eyes with a beautiful cobalt blue (my favorite!) and my nails were a bright juicy lime green – Essie polish in “The More the Merrier.” Loooved it!


When we were all ready we started shooting the video – some in the hotel and some around the city.


It was FREEZING, but I had a lot of fun shooting with the guys from Spreadhouse.


We then relocated to the Lucky offices (in my beloved Conde Nast building) for a Q&A session with Lucky Senior Beauty Editor, Maura Lynch. She was a doll and we learned a lot of fun beauty tips from her. I won’t spoil too much more – the video should be ready in a few weeks!


It was an incredibly memorable experience and I still have not adjusted to being back home. In addition to my New York trip, I’ll also receive a year’s worth of P&G Beauty products, access to an exciting selection of VIP events, and exclusive content opportunities for my blog. Keep an eye out – my first official NVB post will be on the blog next week! Thanks again to all of my readers for your support. I could not have done this without you. Hugs and martinis for all! 🙂