Category Archives: Product Reviews

Transform Your Look with the Eye Booster Instant Lash Extension Kit

Physicians Formula Eye Booster

I didn’t name my blog lightly.

I think that mascara is one of the most important products in your makeup wardrobe and I firmly believe that the right mascara can transform your face. See above if you don’t believe me. ;)

The pic on the left is of me with bare lashes, completely sans mascara, and the pic on the right is me wearing the new Physicians Formula Eye Booster™ Instant Lash Extension Kit. This stuff means business.

I’ve blogged before about using baby powder to thicken up your lashes and this is essentially the same technique wrapped in a fancier, less messy package. The system consists of a traditional style mascara and then a tube of “extensions” that you brush on in between coats. The extensions are tiny fibers that act as a thickening agent on your lashes to create increased volume. They are all-natural, made primarily from cellulose, with panthenol, botanical extracts, and vitamin E. Made with natural colorants from artichoke and basil. The dramatic effect appears instantly upon application. It gives the appearance of wearing false lashes without the weight of falsies or the drama of actual lash extensions.

I was also very impressed with the mascara component alone.  The exclusive hi-tech mascara formula contains the same lash-boosting peptide (myristoyl pentapeptide-17) that’s found in the original Eye Booster™ 2-in-1 Lash Boosting Eyeliner + Serum and Eye Booster™ Felt Tip Eyeliner + Serum to visibly enhance natural lash growth and appearance of lashes! It effectively conditions and nourishes lashes.

Physicians Formula definitely made a believer out of me. I highly recommend that you try the new Physicians Formula Eye Booster Instant Lash Extension Kit for easy DIY ultra-glam lashes in just two minutes! Do it.

[Disclosure: This post was sponsored by Physicians Formula via Conde Nast Sway, but all opinions are my own.]

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Get Your Legs Ready for Spring with Gillette Venus Swirl Razor & Shave Gel

Gilette Venus Swirl

Spring is here! That means that it’s officially acceptable to let those legs out, girl.

It’s still freezing in New York, but there are some seriously devoted fashionistas determined to make spring happen in their breezy dresses.

The festival fashion is ramping up too, with Coachella approaching and festival season officially underway, the flowy garb is popping up on the racks at an accelerated pace. In short, it’s a good time to shave your legs.

I was delighted to hear about the new Gillette Venus Swirl Razor featuring the new proprietary FlexiBall™ technology, a system that offers totally unique movement like no other male or female razor on the market. Venus Swirl™ is the first and only razor with the FlexiBall™, moving in multiple directions to navigate all of the tricky areas of a woman’s body. It helps to shave those hard-to-reach places and capture hairs that other razors might miss. Pair it with the sweet smelling Venus™ with a touch of Olay® VioletSwirl™ shave gel with 5x more moisturizers. This is a seriously life changing smooth leg combination.

I’ve found that most razors leave you with some prickles afterward, but this completely eliminated the hair. I was so excited. And the shave gel is one of the best I’ve used recently. I liked it so much that I switched back from using hair conditioner to shave my legs.

You can pick these two beauties up at your nearest Walmart for ultimate convenience and cost effectiveness, too.

Want to win your own? I’m giving away a $20 Walmart gift card so you can scope out these products for yourself! See the Rafflecopter widget below for entry options. Good luck and happy shaving!

a Rafflecopter giveaway

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[Disclosure: This post was sponsored by Gilette Venus, but all opinions are my own.]

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Stay Flawless All Day with Estee Lauder DoubleWear Liquid Foundation

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New awesome foundation alert! My friends over at Conde Nast asked me to review the new DoubleWear Foundation and I am beyond delighted with the results.

While I do find joy in the art of makeup application, reapplying it is a different story. Touching up your makeup can be such an irritating chore, so when I find a makeup that actually stays in place like it claims, I hold on to it!

Estee Lauder DoubleWear foundation features clinically proven staying power of up to 15 hours. Now the flawless look you see in the morning is the look you keep all day! This worry-free, long-wearing makeup stays fresh and looks natural through heat, humidity, nonstop activity. The lightweight liquid won’t change color, smudge or come off on clothes. It’s pigmented enough to cover, but light enough to stay comfortable. It’s fragrance and oil-free, dermatologist-tested, and non-acnegenic. Basically, the formula is a miracle.

To prove it, I shot this video after a crazy day running around the city. The video also stars the messy ponytail to prove I mean business about how hectic my day was. ;)

It’s great for your everyday beauty routine, but I highly recommend it for any important events you have coming up, too. Like I mentioned in the video, it would be awesome for weddings or any special occasion where you may be active or any work related activity where you need to look polished under pressure. I have my ten year high school reunion (YIKES) coming up, so I know what I’ll be bringing with me in my travel kit! I love the new DoubleWear foundation and I think it meets all of the product claims. Definitely check it out and let me know what you think!

[Disclosure: This post was sponsored by Estee Lauder via Conde Nast, but all opinions are my own.]

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Kim and Khloe Kardashian Celebrate Kardashian Beauty Launch in NYC

Kim Kardashian and Khloe Kardashian

Whoa. So much has happened this week!

On Tuesday night, I was among an exclusive group of beauty editors, industry influencers, bloggers, and other personalities who gathered to celebrate the launch of the Kardashian sisters’ new Kardashian Beauty haircare collection.

Confession: I was silently fangirling over my many of my fellow attendees just as much as I was over Kiki and Koko. Major beauty royalty at this event.

Kim Kardashian Beauty

Speaking of royalty, the regal princesses of reality tv were everything I thought they would be. Also, Kim can seriously pull off that lob and Khloe must do at least 14,000 squats a day. (Anyone who has Kim Kardashian ass envy has probably never seen Khloe in person. Bible.)

The best part of the event though? I actually really love these new products.

I am the first to admit that I’m always extremely skeptical of the quality of celeb products, but rest assured, the Kardashians hooked up with the right people to formulate these goodies. The famous sisters partnered with Farouk Systems (best known for CHI and BioSilk) to create the new collection. The elegant branding of the line is paired with packaging that has a prestige feel.

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The hero ingredient of the collection is Black Seed Oil, a nutrient rich treatment and styling aid that rejuvenates and nourishes hair so it appears strong, thick, and shiny. I styled my hair with literally every product today and am happy to report that my favorite products of the bunch are the Take 2 Dry Shampoo, Black Seed Dry Oil, and the Smooth Styler Blow Dry Cream.

I cocktailed the blow dry cream and the oil together and ran it through damp ends before heat styling. I also applied a little extra dry oil to my ends after drying. (Technically you aren’t supposed to do that with thick oils like this, but I’ve never really been a fan of rules. It’ll help tame your split ends if they’re really stubborn.)

The dry shampoo is not as heavy as most others on the market. It absorbs oil effectively and provides a light refresh, adding just enough oomph without all the buildup. It also leaves a lingering fresh scent in the hair that I can still smell as I type this.

All in all,  I think Keeks and Kooks launched a fabulous bunch of products on Tuesday. Order online or check them out in person at your local Ulta!

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Obsession of the Day: Cover FX Illuminating Primer

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My friends at Cover FX recently sent me a bottle of their brand new Illuminating Primer and I just have one thing to say… I’m in love.

The newest launch from Cover FX preps the face for makeup while it assists in giving the skin a more radiant appearance. The Illuminating Primer’s mineral complex works bounces light off the skin, creating the appearance of a natural-looking, luminous glow.

It’s packed with super fancy ingredients that make your skin look like perfection. Gatuline Radiance Illuminate and Refine is a natural, preservative-free ingredient that improves the look of dull looking skin and supports microcirculation. Hylasome EG10, a Sodium Hyaluronate Crosspolymer, helps to moisturize and leave skin hydrated. Panthenol, Provitamn B5, gives skin a smoother, supple appearance. In short, this multi-tasking formula will make your face look awesome.

I actually wore it underneath my makeup for a recent magazine photoshoot (more on that later!) and I’m so thrilled with the result. Glow big or go home!

Cover FX

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Shop for the Holidays at the Walmart Holiday Fragrance Gift Center

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Ready for the holidays yet? If the answer is no, don’t fret! Luckily, Walmart has everything you need for every person on your list. Walmart’s Holiday Fragrance Center is your one stop shop for your holiday fragrance gifts. There, you can find gift recommendations and even coupons for premium savings off of your favorite scents!

The process is so simple. Just visit the Holiday Fragrance Gift Center, take the quick quiz and, receive a $4 fragrance coupon at the end! The $4 coupon works with any of the featured Coty fragrance items priced at $14.88 or higher.

What Holiday Shopper Are You?

Along with your quiz results, Walmart  suggests fragrances you might enjoy for yourself or the person you’re gifting this season.

The Holiday Fragrance Center boasts an impressive collection of high quality perfumes and colognes, but my favorite on this list is Lady Gaga’s Fame. In fact, it was the first fragrance review I ever wrote for Martinis and Mascara! I highly recommend it for gift-giving this season. I wear it all the time!

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Other options in Walmart’s holiday offerings include Killer Queen by Katy Perry (an amazing sweet scent), Beyonce’s Heat Rush (citrusy goodness), and Nautica Blue (still as classic and yummy as ever), to name a few. k2-_1af9215d-320d-4465-b571-72a2a2988640.v1 k2-_0f2bbbd9-f322-4a37-b749-95caac88a67d.v1 k2-_3338e687-f27a-4c65-9ed2-cd95f1f70021.v1

For even more savings, enter the giveaway below for your chance to win a $50 gift card! You can get quite a lot of perfume with that at Walmart’s killer prices. Happy shopping!

Holiday Fragrance Gift Center Giveaway

[This post is sponsored by Lunchbox. All opinions are my own.]

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Obsession of the Day: Sally Hansen® Miracle Gel™ Nail Polish


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Ok, I am in LOVE with Sally Hansen’s latest polish product, the Sally Hansen® Miracle Gel™. I hosted a pajama style pamper party for me and a few of my girlfriends here in New York and we had a blast testing out the new shades!

The Sally Hansen® Miracle Gel™ seriously elevates the at-home nail experience and provides salon quality finish without the use of UV light! The process is super simple. Just two steps! Paint on the color, then paint on the topcoat. The color features a built-in base coat, so you can skip a step. The smooth, high-shine finish from the activating top coat looks like I got a gel mani at the salon. This lacquer duo is the perfect pair. Genius.

For the party, we went full-on girl mode. We watched guilty pleasure TV like Pretty Little Liars (don’t hate!) and snacked on bite size treats while we painted each other’s nails with this breakthrough nail polish.

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I selected Perplexed, a deep metallic purple, for my mani, but the revolutionary two-step system is available in 45 shades! There truly is a shade for everyone.

If you would like to try these out, you’re in luck! Sally Hansen is hosting an awesome Instagram contest! Just upload a photo to Insta showing off your manicure, paired with your favorite outfit or accessories. Use hashtags #PerfectPairSweeps and #MiracleMani to win the top ten Sally Hansen® Miracle Gel™ shades! The contest is live now and will run through October 22nd. Do it!

Sally Hansen® Miracle Gel™ At Last!  Gel without the light!

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[Disclosure: Compensation was provided by Sally Hansen® via Mode Media.  The opinions expressed herein are those of the author and are not indicative of the opinions or positions of Sally Hansen®.]

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Obsession of the Day: Nexxus Color Assure System and Pre-Wash Primer

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It’s no secret that my vibrant red hair comes from a bottle. As my fellow redheads know, the struggle is real. Red fades faster than any other shade due to the size of the red color molecules. With that said, I’m always on the lookout for dependable products that will keep my red locks looking brighter longer. I have been using the Nexxus Color Assure system for the past three weeks and am thrilled to share that it has really sealed the deal!

The Nexxus Color Assure System is the first oil-infused color care system by Nexxus, and it provides 2X longer color protection. The batch of products includes the Nexxus Color Assure Pre-Wash Primer, Color Assure Vibrancy Retention Shampoo, Color Assure Vibrancy Retention Conditioner and Color Assure Glossing Tonic.

My favorite product from the system is the new Nexxus Color Assure Pre-Wash Primer, a pre-treatment designed to shield hair in the shower. It helps to repel water, so color stays longer and more vibrant. The Pre-Wash Primer is sulfate-free and infused with a blend of clear oils, including almond, coconut and argan oil.

The almond oil works to lock in moisture, nourish hair and reduce breakage while coconut oil provides softness and elasticity. The Argan oil gives an extra boost by improving shine and vibrancy. This combo is like a veil of protection from evil color suckers.

Nexxus

It’s super easy to use as well! Before you shower, just apply 5-7 pumps to dry hair, starting at the ends and working up to the root. Apply enough so that hair is soft and silky, but not saturated. (If your hands are greasy after applying the Primer, then you have applied too much.) A little goes a long way!

Ready to join me and lock in your color for 2X longer color protection and vibrancy? Look for the Nexxus Color Assure System in mass retailers, select drugstores and supermarkets nationwide!

[Disclosure: This post was sponsored by Nexxus through Condé Nast, but all opinions and ideas are my own.]

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#INeedSparkle: My Must-Have Products for Ultimate Sparkling

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Hello beautiful readers! I’m a firm believer that you should never let anyone dull your sparkle. To help punch up your inner sparkle, I’ve selected my absolute favorite products to help you shimmer, sparkle, and shine on the outside, too!

 

Bobbi Brown Sparkle Eyeshadow

Bobbi Brown I actually have this stuff in every shade, but Ballet Pink and Silver Moon are my favorites. The buildable shadow is super versatile because you can control the level of sparkle! Use just a touch for a subtle hint of shimmer or really pack it on for a glittery night out.

 

MAKE UP FOR EVER Glitters

MUFE Glitter

Sparkle alert! This loose glitter means business. Use an adhesive or bonding agent like Too Faced Glitter Glue Glitter Bonding Eyeshadow Primer and pack this stuff on to get the disco ball effect on your lids.

 

Urban Decay Pulp Fiction Heavy Metal Glitter Eyeliner

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Not comfortable decking your entire eye out in glitter? Make a statement with a swift stroke of sparkle instead. I adore the Urban Decay glitter eyeliners. You will love them too, promise!

10534929_614192218696827_1900508471_n You know who loves sparkle just as much as I do? My favorite Kardashian – Khloe! Head on over to www.ineedsparkle.com to see why Khloe and I share the #INeedSparkle mentality. Keep an eye out for future blog posts as well… I have something fun to announce in the coming weeks! In the mean time, happy sparkling! ;)

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[This post was sponsored by Heaven Hill Distilleries, Heaven Hill Family of Brands. Bardstown, KY © 2014.]

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#LooksThatRock for the VMAs with COVERGIRL, Olay, Venus, and Crest!

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Procter & Gamble and CVS have partnered with the MTV VMAs to help you get in the spirit to watch tomorrow’s much buzzed about MTV Awards! My friends at P&G sent me a box of all of the rockin’ products I need to achieve #LOOKSTHATROCK for myself, my friends, and my awesome readers! (I have some extra goodies, so make sure you read until the end for giveaway deets!)

I threw a little #LOOKSTHATROCK shindig to kick off the VMA excitement. Cocktails were involved and iconic moments from VMAs past were discussed. For the record, I think my favorite VMA performance of all time is a tie between this one and this one.

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My best friend Alex and I went to town trying out the latest in P&G’s trend-setting products to get in the spirit to watch the VMAs tomorrow. It’s a tradition that we watch the awards show together every year, so it just felt right to test all of these goodies out with her! (And she’s pretty much my favorite makeup model, too!)

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Our party kit included everything we needed to start smooth and finish flawless! See below for the list of our favorites. Surprise, surprise – most of my favs were COVERGIRL ;)

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(By the way – during our rock star makeovers, we both applied COVERGIRL Outlast lipcolor in Midnight Mauve. It stayed on both of us the entire night through many sips of many martinis.)

CVS is offering fantastic deals on these products (including BOGO 50% off on a variety of COVERGIRL and Crest products) so shoppers can get #LOOKSTHATROCK! Visit www.cvs.com/VMA  to see all the special offers on the P&G beauty brands at CVS. To take the celebration one step further, CVS is also offering printable coupons that can be found here!

In other fun news, P&G is hosting a VMAs #LOOKSTHATROCK red carpet Twitter party tomorrow at 8 p.m. EST. I’ll be tweeting live and I encourage you all to join the party! I LOVE predicting who will look best on the red carpet and my money this year is on Katy Perry. Tune into the VMAs tomorrow and check my social channels tomorrow to see if my beauty forecast was right!

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SO excited for all of the festivities tomorrow! I encourage you all to get to CVS and take advantage of the great deals they currently have on P&G beauty brands like Olay, COVERGIRL, Venus and Crest – products that help you get #LOOKSTHATROCK all year long.

Last, but not least – see below for giveaway info and get ready to rock!
a Rafflecopter giveaway

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