Category Archives: Obsession of the Day

Obsession of the Day: Cover FX Illuminating Primer

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My friends at Cover FX recently sent me a bottle of their brand new Illuminating Primer and I just have one thing to say… I’m in love.

The newest launch from Cover FX preps the face for makeup while it assists in giving the skin a more radiant appearance. The Illuminating Primer’s mineral complex works bounces light off the skin, creating the appearance of a natural-looking, luminous glow.

It’s packed with super fancy ingredients that make your skin look like perfection. Gatuline Radiance Illuminate and Refine is a natural, preservative-free ingredient that improves the look of dull looking skin and supports microcirculation. Hylasome EG10, a Sodium Hyaluronate Crosspolymer, helps to moisturize and leave skin hydrated. Panthenol, Provitamn B5, gives skin a smoother, supple appearance. In short, this multi-tasking formula will make your face look awesome.

I actually wore it underneath my makeup for a recent magazine photoshoot (more on that later!) and I’m so thrilled with the result. Glow big or go home!

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Obsession of the Day: Philips Sonicare PowerUp Battery Toothbrush

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The first feature I notice on a person is their smile! For that reason, I always make sure to keep my own pearly whites in top form. I believe that a genuine smile makes a person beautiful! When your teeth are nice and clean, that gives you the confidence to show them off and flash that smile wherever you go.

I depend on the Philips Sonicare battery toothbrush to keep my smile looking the best! This toothbrush, from the #1 recommended power toothbrush brand by dental professionals in the US,  delivers more brush strokes in one day than a manual brush can provide in an entire month. That’s a powerful statistic!

This particular toothbrush allows you to enjoy that better brushing experience along with a seriously great value! This amazing tool is only $14.99. And you’re in luck! Starting today at select retailers, you can score one of your own and receive $4 off the regular price. To take advantage of this amazing offer, purchase the toothbrush via one of the following websites: Usa.Philips.com, Amazon.com, Walmart.com or Drugstore.com. Do so anytime between now and Dec. 14th and the discount will be automatically applied at checkout! Best coupon system ever.

Philips Sonicare PowerUp is now available in two new versions that give users the ability to further customize their brushing experience. Opt for the green version or the blue version. Or get both! They’re that affordable. Happy brushing!

[Disclosure: This post was sponsored by Philips Sonicare via FabFitFun.]

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Obsession of the Day: BeautyDNA

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Dubbed “The Pandora of Beauty,” BeautyDNA is an amazing new concept from the beauty geniuses behind NewBeauty Magazine. I’m obsessed. At first glance, I thought it was just another subscription service, but I was so wrong. BeautyDNA features an extremely detailed discovery system with a more customized approach than any other I’ve encountered.

Through patented technology, this unique tool scans thousands of items in its database to deliver members a full-size, name brand product for the skin, hair or body each month that perfectly matches their beauty profile. The first step in the process is to fill out a detailed questionnaire that asks your preferences on just about every characteristic a product can have. From smell and texture to ingredients and level of absorption, you essentially craft the perfect product based on your answers.

For the full scoop on how it works, check out this video:

Amazing, right? It’s one of those concepts I wish I had thought of myself. I recently received my first BeautyDNA box and I can tell you that the system works!

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I am beyond picky when it comes to skincare. Like, beyond. This is mostly due to the fact that I have extremely sensitive skin and I’m pretty particular when it comes to scent. Luckily, the BeautyDNA profiling system has all of that covered.

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Based on my questionnaire, BeautyDNA knew that I like hydrating, anti-inflammatory, lightweight products that contain lavender and smell amazing. So, they sent me just that.

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I’m now a huge fan of the Coola Fresh Relief Face Serum. This protective, anti-inflammatory moisturizer cools and nourishes stressed and sun-damaged skin while shielding it from environmental exposure. It’s perfect for me. Thanks, BeautyDNA!

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Ready to try it? BeautyDNA is just $25 per month with free shipping. For additional information or to sign up for this awesome service, click here. :)

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Obsession of the Day: Sally Hansen® Miracle Gel™ Nail Polish


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Ok, I am in LOVE with Sally Hansen’s latest polish product, the Sally Hansen® Miracle Gel™. I hosted a pajama style pamper party for me and a few of my girlfriends here in New York and we had a blast testing out the new shades!

The Sally Hansen® Miracle Gel™ seriously elevates the at-home nail experience and provides salon quality finish without the use of UV light! The process is super simple. Just two steps! Paint on the color, then paint on the topcoat. The color features a built-in base coat, so you can skip a step. The smooth, high-shine finish from the activating top coat looks like I got a gel mani at the salon. This lacquer duo is the perfect pair. Genius.

For the party, we went full-on girl mode. We watched guilty pleasure TV like Pretty Little Liars (don’t hate!) and snacked on bite size treats while we painted each other’s nails with this breakthrough nail polish.

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I selected Perplexed, a deep metallic purple, for my mani, but the revolutionary two-step system is available in 45 shades! There truly is a shade for everyone.

If you would like to try these out, you’re in luck! Sally Hansen is hosting an awesome Instagram contest! Just upload a photo to Insta showing off your manicure, paired with your favorite outfit or accessories. Use hashtags #PerfectPairSweeps and #MiracleMani to win the top ten Sally Hansen® Miracle Gel™ shades! The contest is live now and will run through October 22nd. Do it!

Sally Hansen® Miracle Gel™ At Last!  Gel without the light!

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[Disclosure: Compensation was provided by Sally Hansen® via Mode Media.  The opinions expressed herein are those of the author and are not indicative of the opinions or positions of Sally Hansen®.]

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Obsession of the Day: Nexxus Color Assure System and Pre-Wash Primer

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It’s no secret that my vibrant red hair comes from a bottle. As my fellow redheads know, the struggle is real. Red fades faster than any other shade due to the size of the red color molecules. With that said, I’m always on the lookout for dependable products that will keep my red locks looking brighter longer. I have been using the Nexxus Color Assure system for the past three weeks and am thrilled to share that it has really sealed the deal!

The Nexxus Color Assure System is the first oil-infused color care system by Nexxus, and it provides 2X longer color protection. The batch of products includes the Nexxus Color Assure Pre-Wash Primer, Color Assure Vibrancy Retention Shampoo, Color Assure Vibrancy Retention Conditioner and Color Assure Glossing Tonic.

My favorite product from the system is the new Nexxus Color Assure Pre-Wash Primer, a pre-treatment designed to shield hair in the shower. It helps to repel water, so color stays longer and more vibrant. The Pre-Wash Primer is sulfate-free and infused with a blend of clear oils, including almond, coconut and argan oil.

The almond oil works to lock in moisture, nourish hair and reduce breakage while coconut oil provides softness and elasticity. The Argan oil gives an extra boost by improving shine and vibrancy. This combo is like a veil of protection from evil color suckers.

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It’s super easy to use as well! Before you shower, just apply 5-7 pumps to dry hair, starting at the ends and working up to the root. Apply enough so that hair is soft and silky, but not saturated. (If your hands are greasy after applying the Primer, then you have applied too much.) A little goes a long way!

Ready to join me and lock in your color for 2X longer color protection and vibrancy? Look for the Nexxus Color Assure System in mass retailers, select drugstores and supermarkets nationwide!

[Disclosure: This post was sponsored by Nexxus through Condé Nast, but all opinions and ideas are my own.]

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Obsession of the Day: Rohto CoolMax

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Let’s face it, all of the eyeliner, mascara, and eyelash curling abuse we do to our eyes on a regular basis can take a serious toll on our peepers. We think about whitening and brightening our teeth, but why don’t we take the same care of our eyes? I think it’s super important to treat your eyes properly and beautify your eyeballs just as you would the rest of your face.

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To make sure mine are looking their brightest, I depend on Rohto CoolMAX Drops! Rohto Cooling Eye Drops contain proprietary state-of-the-art Freshkick™ technology, an intense freshness formula designed to relieve irritation, sooth and comfort eye for up to 8 hours. Add Rohto Cooling Eye Drops to your morning beauty regimen for a bright, clear start to your day. These unique cooling drops are specially formulated to deliver maximum strength redness relief to whiten, protect and relieve red, irritated eyes without the need for a prescription. Love love love.

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Ready to incorporate these drops into your beauty routine? Enter to win a box of Rohto CoolMAX along with a $25 gift card to put towards the rest of your beauty regimen! See the Rafflecopter widget below for entry options. Good luck, bright eyed babes!
a Rafflecopter giveaway

[Disclosure: This post was sponsored by Rohto Cooling Eye Drops, but all opinions are my own.]

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Obsession of the Day: Neutrogena Professional Triple Hair Repair

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What’s your damage?

I know mine has a lot to do with the massive amounts of heat styling and chemical processing I always subject my strands to! Hair coloring damage is probably my biggest issue. Luckily, I’ve been repairing my hair with the Neutrogena Triple Repair Hair Care system.

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This trio of hair saving products includes the Neutrogena Professional Triple Repair Fortifying Shampoo, Neutrogena Professional Triple Repair Fortifying Conditioner, and the Neutrogena Professional Triple Repair Fortifying Leave-In Treatment.

The system reduces breakage by 80%, so hair is left stronger, smoother, and more nourished. It’s clinically proven to instantly repair the 3 leading signs of damaged hair in just one use, so you can get healthy and beautiful hair at any length.

This breakthrough hair care system has been shown to mend 97% of split ends while strengthening brittle hair and protecting from hair breakage. Best results are provided with combined usage of the shampoo, conditioner, and leave-in treatment.

The Fortifying Leave-In Treatment also protects hair from heat styling over 400°F, so you can stop worrying about heat damaged hair, and get the healthy, beautiful style you want.

Watch my video below to see how the treatment helped my hair:

For even more tips, tricks, and information, be sure to “like” Neutrogena on Facebook. You should also check out the Triple Repair Hair Care Center on the web where you can learn some amazing tips from Neutrogena expert stylist Sam Leonardi. Sam’s philosophy? Beautiful style starts with strong, healthy hair. I totally agree! He has some amazing tips and tricks utilizing these nourishing Neutrogena products. He dishes out healthy hair how-tos to correct a variety of hair damagers including blowdrying, wet brushing, chlorine and salt water, hot tools, hair color, hearsh weather, product overload, towel drying, and sun exposure.

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[Disclosure: This post was sponsored by Single Edition Media on behalf of Neutrogena, but all opinions are my own.]

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Obsession of the Day: ColourPop

Where have you been all my life, ColourPop?! I am so thrilled that the fabulous folks at this company reached out to me to review their eye shadows. I instantly fell in love with their colorful branding and cheeky product names… but the real fun came when I tested out the product. I’m pleased as punch to reveal that these shadows are just as high in quality as they are high in fun! The texture is heavenly – super soft and easy to blend. The best part? They are literally only $5 a pop. Vivid pigments at rock bottom prices! This is the kind of shade you will want to throw over and over again, honey. Here are a handful of my absolute favorite colors:

Tassel

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Tassel is the ultimate highlight shade. It’s a bright true white with some serious multidimensional glitter. Love love love.

Dare

Dare_grande Dare to go big or go home! I adore this bright neon purple. It is packed with flecks of hot pink and violet glitter. Perfect for a fun night out if you aren’t afraid of a little color!

Ibiza

Ibiza_grande I love me some turquoise. Ibiza is infused with a silver and gold duo chrome finish. SO pretty. It makes me feel like a mermaid and anything that makes me feel like a mermaid is pretty much my favorite thing ever. Truth.

Get Lucky

Get-Lucky_grande Get Lucky is the perfect gold for your makeup kit. It is an intense, super brilliant, super metallic, liquid-like gold. Love. It also pairs well with my next fav, On The Rocks.

On the Rocks

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On the Rocks is a vibrant true bronze with gold and violet glitter. Like I mentioned, it looks beautiful with Get Lucky, but it also blends well with other brights like Ibiza and Dare. This versatile shade is a keeper.

Ratchet

Ratchet_grande This is the black you want for that late-night-out-at-the-club type smokey eye. It’s a rich black doused with some serious silver glitter and speckled hints of pink glitter. Ultra vamp, ultra-glam. It’s very Fangtasia. (Confession: I’m binge watching True Blood while blogging again.) But seriously, Ratchet is perfection. Don’t let the name fool you. ;)

[Disclosure: This post was sponsored by ColourPop, but all opinions and ideas are my own.]

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Obsession of the Day: Nexxus Hydra-Light Collection

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The products in Nexxus’ Hydra-Light collection give hair natural fullness and advanced hydration without weighing it down. The ingredients include an advanced blend of deep sea minerals, antioxidants and nutrients to nourish each strand. I’ve been using the shampoo, conditioner, leave-in conditioning foam, and root lift mist with incredible results. Not only are these products effective, but they smell amazing. The relaxing scent is reminiscent of the ocean – and anything that makes me feel more like a mermaid gets an A+ in my book.

Here is a breakdown of the products:

Hydra-Light Shampoo and Conditioner

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This shampoo and conditioner duo is fabulous. Both offer natural fullness and deep hydration with a silicone-free formula. After use, hair appears visibly healthy, revived, and voluminous. I love that my hair feels really clean, but also moisturized without any buildup.

 

Nexxus Hydra-Light Leave-in Conditioning Foam

nexxus_hydralight_leaveinconditioner_900x900 This Leave-in Conditioning Foam seriously cuts down the frizz factor and leaves my strands feeling silky and nourished. The treatment contains glycerin to help make hair more manageable as well.

Nexxus Hydra-Light Root Lift Mist

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The Root Lift Mist targets roots to lift hair for added fullness and body, providing hair with up to four times the volume. This product is my favorite of the bunch and provides some serious oomph to your strands. Apply directly to the root area of damp hair before heat styling and then watch the magic happen.

Check out the video below to hear me gush some more about why I love this collection!

If you would like to check out the Nexxus Hydra-Light line for yourself, you can see more info here. Keep an eye out for samples and coupons!

I bet you’ll love it as much as I do! Once you try it out you should share how you feel on social. When you create your review on your social channels be sure to include the hashtag #WMHydraLight. If you do so you have the chance to have your reviews featured on the Nexxus brand page!

[Disclosure: This post was sponsored by Nexxus, but all opinions and ideas are my own.]

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Obsession of the Day: Cate McNabb

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I first fell in love with cruelty free company Cate McNabb Cosmetics last month on my trip to California for LuckyFABB. I lost my luggage on the flight home and all of the makeup I wear on a regular basis was in that suitcase! By random stroke of luck, I had a full kit of Cate McNabb that I had just received stashed in my purse. It was a lifesaver! The line boasts an impressive ingredient list that is paraben free and non-pore clogging. Here are a handful of my favorite products:

Makeup Primer

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This primer is the perfect prep for your makeup application! Apply this underneath your base to ensure a flawless finish all day.

 

Sunrise Glow Blush

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This pressed mineral blush is a super luxe, finely-milled oil-free powder. The Sunrise Glow shade is stunning and universally flattering too!

 

Fetch Pink Lipstick

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I LOVE this lipstick. It comes in a variety of fashion forward shades, but I’m a big fan of “Fetch Pink” (and not just because I have a slight Mean Girls obsession). These lipsticks are packed with shea butter, sunflower seed oil, and olive oil to thoroughly soften, soothe, and hydrate the lips.

 

Black Gel Eyeliner

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Gel Eyeliner is my favorite type of eyeliner to work with. These highly-pigmented, long-wearing gel eyeliners glide on smoothly and last all day! They’re quick-drying and water and smudge-resistant. Perfection.

 

Eyeshadow in Rosey

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Cate McNabb offers 29 vibrant solid bold eyeshadow colors, as well as six loose shadow shades. Rosey is such a beautiful, versatile shade. Perfect for natural every day looks and can also be used to punch up your face to a more glamourous evening look!

[Disclosure: This post was sponsored by Cate McNabb, but all opinions and ideas are my own.]

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